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Start-Up

Start-Up

Lead: Luuk REIJNDERS

Rationale

Beez CRACKED the ONLINE MODEL for SeventyOne, a start-up retailer

SeventyOne is a classic brick and mortar retailer with vintage and retro inspired ladies fashion.

Beez consultants are Google analytics and Google adwords certified.

Action

Investigated CONSUMER JOURNEY and built Google search, Facebook & Pinterest DIGITAL presence.

Built e-commerce WEBSHOP in Magento (ecommerce software)

Drove online and offline sales via tools like:
- Facebook,
- Google adwords & Google shopping, Google re-marketing,
- email campaigns, Instagram and SEO techniques.

Continuously monitored marketing ROI spend and adapted tactics where and when needed.
Fully integrated customer data, turnover and stock management tools to merge boutiques and webshop in one business.

Installed Customer digital LOYALTY SYSTEM to capture consumer data and drive loyalty via e-mail campaigning.

Results

> Grew turnover with 183% and counting

> Systems in place to capture and sync consumer data to drive business, loyalty and consumer satisfaction

Start-Up
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